Technology has changed, but the two men behind the long-running show say their focus on local events has not.
They have 80 years of broadcasting experience between them, and for the last 20 years, behind the mic of the Rise and Shine Radio Show is exactly where you would find Joe Tom White and Mike Campbell.
"The technology has changed quite a bit. Everything is on computer now. The information we get is off the internet now. When Joe Tom started it was rip and tear and wire services and all that," Campbell explained.
Their interviews have ranged from congressmen to celebrities and more.
"We've had medal of honor recipients. Interviewed sports figures. Nolan Ryan, we interviewed him one time that's always fun. And not just the heroes and world famous, but John Q. Public. They're promoting their cause it's good to give them a venue to do that," they said.
And while the guys like to joke around, they are serious about bringing local news and events to their listeners.
"You can get national news anywhere you want to. Most people the social networks know what's going on. We try to do as much local promotion. If we hear about it we tell it," White said.
And despite what they say, they're good friends outside of work too.
You may not recognize their faces, but if you've lived in Texoma long enough you're familiar with their voices and some of their catchphrases. Such as: "Don't cha dare miss it."
And just like clockwork, you can find them "every weekday morning from 6 to 8. Monday through Friday. AM1290. Newstalk 1290."
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