It happened just before three yesterday afternoon on US Highway 85 about 12 miles south of Buffalo, SD.
Highway patrol officials say 27-year-old Brett McDaniel, who recently moved to Wichita Falls from Lubbock, was traveling northbound on Highway 85.
They say he lost control of his 2002 Chevy Silverado on the snow-covered highway and crashed head-on into a pickup driven by a Utah man.
Authorities say McDaniel died in an ambulance on the way to the hospital.
The other driver received serious but non-life threatening injuries.
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