Telemarketing Regulations to Change Wednesday

- If you sign up for text message coupons you may have noticed an increase in texts this month as businesses prepare for new FCC regulations to go into affect.

It's all part of the Telephone Consumer Protection Act that was passed in 1991.

It gives people the ability to file lawsuits for receiving unsolicited telemarketing calls, but the new regulations were passed in 2012.

The FCC adopted the new regulations as added protection for consumers.

You must provide written consent by October 16th if you want to continue receiving telemarketing calls or text messages.

That's why companies like Redbox, Bed, Bath and Beyond and Sonic have sent out text messages saying you must respond by texting Y or yes if you want to continue receiving their coupons.

If you do not respond by this Wednesday you will be taken off the list.

And businesses that don't comply could pay hundreds or thousands of dollars in fine

“For violations of the statute it's 500 dollars per call in violation of the statute up to 15-hundred dollars per call in the case of knowing and willfully violating the statute,” says Lawyer David Klein who specializes in telemarketing law.

Telemarketing calls that are manually dialed and do not have prerecorded messages are exempt from the new regulations, as well as calls about charities, emergencies, schools closing or politics.

If you have questions or concerns you should contact the FCC but for now they are closed due to the government shutdown.

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