"There's this whole part of us that gets neglected some of the time," said The Snuggle House employee, Lonnie Johnson.
In a typical setting above a downtown Madison Bar is The Snuggle House.
Inside are several bedrooms laid out for therapeutic cuddle sessions.
"Stress levels go down, you feel better, anxiety in a lot of people just dissipates," said Johnson.
Clients pay for an hour of service that isn't restricted to hitting the sheets
"If you want to curl up and lay down for good old fashioned snuggling you can do that, if you want to sit and talk, if you want to cry on my shoulder, I'm totally cool with that," said Johnson.
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