While cash registers spent the day ringing up sales, Salvation Army helpers spent time ringing in donations from shoppers.
Nearly two dozen Salvation Army bell ringers are now stationed outside of Wichita Falls businesses.
But this year, the organization wants all volunteers generating cash into its red kettles instead of hired help so 100% of the profits will go its services.
So, if you'd like to ring in donations for the Salvation Army call the organization weekdays between 9 a.m. and 3 p.m. at (940) 322-9822.
And coordinators ask that you sign up for at least two hour shifts.