Bison Boom Helps Combat High Beef Prices

National News
NBC NEWS – Bison, it’s the meat that’s in a bull market. It’s America’s original protein, and now its hottest.

Bison puts the paleo in the paleo diet.

Ken Childs has been raising bison for decades at the Star B buffalo ranch east of San Diego, and he’s watching the market grow steadily despite bison meat’s high cost.

Grass fed ground bison can cost 12 dollars a pound, but steaks can be five times that. The industry predicts over 300 million dollars in sales this year, up seven percent, as high end or health conscious consumers choose bison for its leanness.

Even the federal government is buying some of it for the school lunch program.

Though don’t expect bison to replace beef completely as what’s for dinner. The USDA still classifies these animals as wild game, so many slaughter houses won’t handle them. There’s just not enough of them to warrant altering slaughterhouses for these large animals.

Last year an estimated 67 thousand bison were processed, which sounds like a lot, but twice that many beef cattle are processed every day.

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